Director, Content Strategy
Working with UsChallenging.
Meaningful.
Life-changing.
Those aren't words that are usually associated with a job.
But working at Bristol Myers Squibb is anything but usual.
Here, uniquely interesting work happens every day, in every department.
From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it.
You'll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams rich in diversity.
Take your career farther than you thought possible.
Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment.
We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives.
Read more:
careers.
bms.
com/working-with-us.
Position SummaryA key focus for BMS's Commercialization organization is to build an industry-leading capabilities ecosystem that enables the most impactful customer engagement in the industry.
It will require an interconnected ecosystem encompassing brand strategy, content strategy, supporting analytics and omnichannel capabilities - to ultimately enable engagement with the right customer with the right message at the right time through their preferred channel.
In this role, you will help drive the innovation, development and execution of BMS's customer engagement strategy, leveraging new capabilities and the plan to execute a broad scale rollout across BMS brand teams and markets globally.
You will work closely with brand and market teams to drive the evolution of our end-to-end enterprise content capabilities:
spanning across content creation, review & approval, and distribution, to support our changing enterprise content strategy.
This will require establishing enhanced foundational capabilities to support the business, such as modular content capabilities or AI content generation technology, which in turn will enable better engagement and relationships with our customers across all touchpoints of contact, including but not limited to digital, call center, face-to-face, print etc.
This role will focus on the capability evolution, by bringing in new innovative content capabilities required to enable these omni-channel experiences.
Key Responsibilities Partner with brand teams in the development of brand content strategy and of innovative use cases (e.
g.
, modular content, AI content generation) for new content capabilities and tools to further enhance this strategy Work hand in hand with Commercial business leaders (both brand teams and cross-market teams) to develop and scale initial pilots (focused on agile, modular content capabilities, AI content generation) across brands / TAs for US and exUS markets Serve as the single point of contact to provide guidance and advisement to business stakeholders and external partners, for developing and delivering new content capabilities in the end-to-end ecosystem Lead and influence adoption of new capabilities and ways of working across matrix teams Lead discussions with cross-functional executive team members from the business on scaling program, roadmap progress, relevant roadblocks and plan to mitigate Drive as the program lead and own the transformation and change management effort for a portfolio of brands / markets.
This includes:
Driving the set up and implementation of new content strategy and capabilities across brands for US and exUS scaling, in coordination with brand teams, omnichannel teams, agency partners and other related workstreams Keeping track of end-to-end stakeholders and milestones, e.
g.
, setting up a cross-functional team to manage technology solutions, agencies, local market resources, execution against scaling plan across brands / TA for US and exUS markets Driving brand team kick-off, providing input on scaling needs, continually advising on strategy, and conducting periodic check-ins with teams on implementing specific new ways of working Identifying required resources needed to scale capabilities across-brands and -markets, along with coordination with external stakeholders (i.
e.
, consulting, agencies) Identifying participants of change activities across all levels of stakeholders, all business units and all geographies (i.
e.
, brand leadership, market research, procurement) Qualifications & ExperienceBachelors or Advanced degree (MD, PhD or MBA) preferred with experience in management roles, focusing on transformation, change management, culture or operating model changes Minimum 8 years of business experience or similar experience Strong problem solving and analytical skills:
effectively structures business problems; leverages data (qualitative and quantitative) to identify insights and inform recommendations; leverages key matrix partners Focus on execution and value delivery:
strong track record of execution/ implementation across matrix teams; simplifies unnecessary complexity to get to action and value Experience in managing change for complex transformation efforts that bring together talent, ways of working, commercial pillars Experience in leading across the matrix and driving business objectives, i.
e.
, working with and communicating with both senior executives and project level team members Knowledge of agile and scrum methodology preferred, ideally outside of a technology context, and demonstrated experience tailoring these concepts (vs.
purist approach) Knowledge of pharmaceutical commercial functions, particularly marketing, including processes, stakeholder groups, and interfaces Ability to work on multiple major strategic initiatives simultaneously and influence senior executives across BMS In-depth experience in US, other key markets or WW Commercialization strongly preferred Ability to prioritize work with autonomy and drive results under pressure If you come across a role that intrigues you but doesn't perfectly line up with your resume, we encourage you to apply anyway.
You could be one step away from work that will transform your life and career.
Uniquely Interesting Work, Life-changing CareersWith a single vision as inspiring as Transforming patients' lives through science(TM) , every BMS employee plays an integral role in work that goes far beyond ordinary.
Each of us is empowered to apply our individual talents and unique perspectives in an inclusive culture, promoting diversity in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.
On-site ProtocolPhysical presence at the BMS worksite or physical presence in the field is a necessary job function of this role, which the Company deems critical to collaboration, innovation, productivity, employee well-being and engagement, and it enhances the Company culture.
BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles.
Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer.
If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to email protected .
Visit careers.
bms.
com/eeo-accessibility to access our complete Equal Employment Opportunity statement.
BMS cares about your well-being and the well-being of our staff, customers, patients, and communities.
As a result, the Company strongly recommends that all employees be fully vaccinated for Covid-19 and keep up to date with Covid-19 boosters.
BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.
Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.
Recommended Skills Agile Methodology Analytical Artificial Intelligence Business Planning Call Centers Communication Apply to this job.
Think you're the perfect candidate? Apply on company site $('.
external-apply-email-saved').
on('click', function (event) window.
ExternalApply = window.
open('/interstitial?jobdid=j3m0xh6tpqysps200js', 'ExternalApply-j3m0xh6tpqysps200js'); ); Estimated Salary: $20 to $28 per hour based on qualifications.
Meaningful.
Life-changing.
Those aren't words that are usually associated with a job.
But working at Bristol Myers Squibb is anything but usual.
Here, uniquely interesting work happens every day, in every department.
From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it.
You'll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams rich in diversity.
Take your career farther than you thought possible.
Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment.
We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives.
Read more:
careers.
bms.
com/working-with-us.
Position SummaryA key focus for BMS's Commercialization organization is to build an industry-leading capabilities ecosystem that enables the most impactful customer engagement in the industry.
It will require an interconnected ecosystem encompassing brand strategy, content strategy, supporting analytics and omnichannel capabilities - to ultimately enable engagement with the right customer with the right message at the right time through their preferred channel.
In this role, you will help drive the innovation, development and execution of BMS's customer engagement strategy, leveraging new capabilities and the plan to execute a broad scale rollout across BMS brand teams and markets globally.
You will work closely with brand and market teams to drive the evolution of our end-to-end enterprise content capabilities:
spanning across content creation, review & approval, and distribution, to support our changing enterprise content strategy.
This will require establishing enhanced foundational capabilities to support the business, such as modular content capabilities or AI content generation technology, which in turn will enable better engagement and relationships with our customers across all touchpoints of contact, including but not limited to digital, call center, face-to-face, print etc.
This role will focus on the capability evolution, by bringing in new innovative content capabilities required to enable these omni-channel experiences.
Key Responsibilities Partner with brand teams in the development of brand content strategy and of innovative use cases (e.
g.
, modular content, AI content generation) for new content capabilities and tools to further enhance this strategy Work hand in hand with Commercial business leaders (both brand teams and cross-market teams) to develop and scale initial pilots (focused on agile, modular content capabilities, AI content generation) across brands / TAs for US and exUS markets Serve as the single point of contact to provide guidance and advisement to business stakeholders and external partners, for developing and delivering new content capabilities in the end-to-end ecosystem Lead and influence adoption of new capabilities and ways of working across matrix teams Lead discussions with cross-functional executive team members from the business on scaling program, roadmap progress, relevant roadblocks and plan to mitigate Drive as the program lead and own the transformation and change management effort for a portfolio of brands / markets.
This includes:
Driving the set up and implementation of new content strategy and capabilities across brands for US and exUS scaling, in coordination with brand teams, omnichannel teams, agency partners and other related workstreams Keeping track of end-to-end stakeholders and milestones, e.
g.
, setting up a cross-functional team to manage technology solutions, agencies, local market resources, execution against scaling plan across brands / TA for US and exUS markets Driving brand team kick-off, providing input on scaling needs, continually advising on strategy, and conducting periodic check-ins with teams on implementing specific new ways of working Identifying required resources needed to scale capabilities across-brands and -markets, along with coordination with external stakeholders (i.
e.
, consulting, agencies) Identifying participants of change activities across all levels of stakeholders, all business units and all geographies (i.
e.
, brand leadership, market research, procurement) Qualifications & ExperienceBachelors or Advanced degree (MD, PhD or MBA) preferred with experience in management roles, focusing on transformation, change management, culture or operating model changes Minimum 8 years of business experience or similar experience Strong problem solving and analytical skills:
effectively structures business problems; leverages data (qualitative and quantitative) to identify insights and inform recommendations; leverages key matrix partners Focus on execution and value delivery:
strong track record of execution/ implementation across matrix teams; simplifies unnecessary complexity to get to action and value Experience in managing change for complex transformation efforts that bring together talent, ways of working, commercial pillars Experience in leading across the matrix and driving business objectives, i.
e.
, working with and communicating with both senior executives and project level team members Knowledge of agile and scrum methodology preferred, ideally outside of a technology context, and demonstrated experience tailoring these concepts (vs.
purist approach) Knowledge of pharmaceutical commercial functions, particularly marketing, including processes, stakeholder groups, and interfaces Ability to work on multiple major strategic initiatives simultaneously and influence senior executives across BMS In-depth experience in US, other key markets or WW Commercialization strongly preferred Ability to prioritize work with autonomy and drive results under pressure If you come across a role that intrigues you but doesn't perfectly line up with your resume, we encourage you to apply anyway.
You could be one step away from work that will transform your life and career.
Uniquely Interesting Work, Life-changing CareersWith a single vision as inspiring as Transforming patients' lives through science(TM) , every BMS employee plays an integral role in work that goes far beyond ordinary.
Each of us is empowered to apply our individual talents and unique perspectives in an inclusive culture, promoting diversity in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.
On-site ProtocolPhysical presence at the BMS worksite or physical presence in the field is a necessary job function of this role, which the Company deems critical to collaboration, innovation, productivity, employee well-being and engagement, and it enhances the Company culture.
BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles.
Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer.
If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to email protected .
Visit careers.
bms.
com/eeo-accessibility to access our complete Equal Employment Opportunity statement.
BMS cares about your well-being and the well-being of our staff, customers, patients, and communities.
As a result, the Company strongly recommends that all employees be fully vaccinated for Covid-19 and keep up to date with Covid-19 boosters.
BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.
Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.
Recommended Skills Agile Methodology Analytical Artificial Intelligence Business Planning Call Centers Communication Apply to this job.
Think you're the perfect candidate? Apply on company site $('.
external-apply-email-saved').
on('click', function (event) window.
ExternalApply = window.
open('/interstitial?jobdid=j3m0xh6tpqysps200js', 'ExternalApply-j3m0xh6tpqysps200js'); ); Estimated Salary: $20 to $28 per hour based on qualifications.
|
|
 | |
